Posts by sys_local365

Local SEO: Why is it Important to Appear in the Google Map Pack

Local SEO: Why is it Important to Appear in the Google Map Pack If you search for a local service or business in google, then you will realize that three local businesses are displayed in the results, just below the paid ads. The search results that you see are what is known as Google map pack. For instance, search for “Hotel,” and you will notice that the top three hotel businesses that are around your location appear. It is very important that your business is featured among these top three results to get good traffic to your business page. This is because research studies indicate that 70% of people who perform local searches will click on one of the top 3 listings. If you have never heard about this new move by Google, then lots of questions must be flowing through your mind. Well, no need to worry because you are at the right place to find answers and get to know how Local SEO will benefit your business. What is Google Local SEO 3 pack? Local SEO 3 map pack implies to a kind of optimization that is aimed at ensuring that your website is featured in the top results based on the searcher’s geographical location. The listing...

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Who Would Buy From?

How to Get More Reviews For Your Business Today, technology advancements have taken over the whole world and real marketing happens online. Customers now turn to search engines to learn more about local businesses and find out what other individuals are saying about their products and services. As such, positive business reviews are essential in building solid relationships with both your existing and potential customers. A research carried out by Google proved that 67% of respondents are influenced by online reviews. It also contributes to increased visibility and conversions through search traffic. Many local businesses are also known to rely on reviews to amplify their rankings. Needless to say, online reviews are critical to the success of your business.   How To Obtain More Reviews For Your Local Business   It is important to create a review strategy that will enable you to stand out amongst your other competitors. Here are a few methods on how to generate more reviews for your local business;   Ensure there is a place for your business to be reviewed   It is difficult for your customers to leave reviews about your business when there is no place to post the reviews. While this may seem pretty obvious, many businesses tend to forget...

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Top Three Mistakes that Local Business Make With AdWords

The Top 3 Mistakes Business Owners Make With AdWords Have you ever felt that your business would be doing better if you literally lit up your money other than wasting it on Google AdWords? You probably had very high hopes for getting new customers. You splashed a fortune thinking that you will readily be equipped to service the many orders you will get from new customers. None of the orders came through and you cannot stop blaming yourself. You did not give up so easily. You tried ad copies, a galore of keywords and incorporated new techniques from the so-called “experts”. Nothing worked except that you are spending more money and time. Now you do not have an advertising budget and you are precariously running out of patience. Believe me, the feeling is mutual for those who have used AdWords for local business and all they end up getting are losses. Many businesses are making big mistakes with AdWords and pay dearly for that. Even worse is the fact that you keep getting penalized for mistakes you do not realize you are making. And that is not all; in some instances, the system wants you to keep making these mistakes. For clicks with zero value to your business, AdWords...

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Ways to Increase Website Speed

  If your site is painfully slow, nobody is going to stick around. Studies and common sense say the longer a site takes to load, the more likely users will leave. Sites with poor load times can have higher operating costs. Site load times even affect your performance in search engines. Google states: “We’ve decided to take site speed into account in our search rankings”. Maintaining current visitors, reducing costs, and attracting additional visitors are a few reasons to consider optimizing your site’s performance. Below are 8 great tips to help you bring down the load time. The two major factors that determine your sites speed are file sizes and the number of HTTP requests. Below covers how to reduce both of these for the best results. Compress Your Code When writing HTML, CSS, javascript, or any other code developers tend to write in a manner that’s easy to read. This usually means several tabs or spaces with lots of line breaks. When it comes to files size each tab, space, line break, or key stroke counts. In order to bring that file size down, you can “minify” it. You can insert your code into an online magnifier and it will remove unnecessary characters that are only for readability....

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